New Pokemon Squishmallows Sprigatito & Rowlet March 2026

As a long-time Pokemon merchandise collector, I’ve been eagerly following the Pokemon x Squishmallows collaboration since it launched in 2022. Now, I’m thrilled to share that Jazwares just revealed two new additions to the Pokemon Squishmallows line: Sprigatito and Rowlet, both beloved Grass-type starter Pokemon that fans have been requesting for months.

The announcement came via Squishmallows’ official TikTok and Instagram accounts on August 12, 2026, featuring an adorable reveal video that’s already garnered massive engagement from both Pokemon trainers and Squishmallows collectors. Having collected all 16 previous Pokemon Squishmallows releases, I can tell you these two new designs are particularly special for any serious Pokemon gaming enthusiast.

Why These Two Pokemon Are Perfect Squishmallow Choices?

When I first saw the announcement, my immediate reaction was “finally!” – and I wasn’t alone. The Pokemon community has been requesting Rowlet since the collaboration began, and for good reason. Rowlet’s naturally round, plump design translates perfectly into the signature Squishmallow aesthetic. As someone who owns multiple Rowlet plushies from different lines, I can already tell this will be the squishiest version yet.

Sprigatito, the Grass Cat Pokemon from Pokemon Scarlet and Violet, represents the newest generation joining the Squishmallows family. I’ve been playing Pokemon Violet since launch, and Sprigatito was my starter choice – seeing it get the Squishmallow treatment less than two years after the game’s release shows how responsive Jazwares is to current Pokemon trends. For collectors who enjoy exploring diverse Pokemon gaming experiences, these plushies represent the perfect bridge between digital and physical collecting.

What We Know About Pricing and Availability?

Based on my experience with previous Pokemon Squishmallows releases, here’s what collectors should expect:

• Standard 12-inch size: $29.99 (consistent with Eevee and Chansey pricing)
• Potential jumbo sizes: $49.99+ for collectors wanting statement pieces
• Pokemon Center exclusives will likely feature the signature Poke Ball logo embroidered detail
• Multiple retailer availability including Target, Walmart, and GameStop

While Jazwares hasn’t announced the official release date yet, I’m predicting an October-November 2026 launch window based on their typical 6-month release pattern. The last pair (Eevee and Chansey) dropped in November 2024, so fall 2026 aligns with their schedule perfectly for holiday gift-giving season.

My Collector’s Strategy for Securing These Plushies

Having missed out on the initial Pikachu release and paying reseller prices (never again!), I’ve developed a foolproof strategy for securing new Pokemon Squishmallows. This approach has served me well across various gaming collectible releases:

1. Follow @squishmallows and @jazwares on Instagram – They announce pre-orders 24-48 hours in advance
2. Set up Pokemon Center account alerts – Their exclusive versions sell out fastest
3. Join the r/squishmallow Reddit community – Fellow collectors share real-time stock updates
4. Pre-order from multiple retailers – You can always cancel extras, but securing one is priority

I learned the hard way that waiting for in-store availability means competing with resellers using bots. Pre-ordering is essential, especially for popular Pokemon like these Grass-type starters. The same dedication I apply to mastering gaming strategies applies to merchandise collecting – preparation and timing are everything.

How These Fit Into the Growing Pokemon Squishmallows Collection?

With Sprigatito and Rowlet, the Pokemon Squishmallows line expands to 18 unique designs – an impressive milestone for a collaboration that’s only been running for three years. What excites me most is how these additions create better type representation. We’ve had plenty of Electric and Psychic types, but Grass-types were notably underrepresented until now.

From a collector’s perspective, these two also pair beautifully with existing releases. Rowlet complements the Alolan theme started with the Alolan Vulpix Squishmallow, while Sprigatito represents the Paldea region alongside potential future Gen 9 releases. I’m already planning to display them with my Pokemon GO collection corner – yes, I theme my gaming shelves by generation and region!

Community Reaction and Collector Value Predictions

The Instagram reveal post has already accumulated over 2.5K positive reactions, with the Facebook Pokemon Global News community buzzing about potential collector value. Based on current secondary market trends I’ve been tracking, here’s my prediction:

• Retail price: $29.99 for standard size
• Day-one resale value: $45-60 if stock is limited
• Long-term collector value: $75-100 for Pokemon Center exclusives
• Highest demand: Rowlet, due to multi-generational appeal

Remember, I always recommend buying for personal enjoyment rather than investment. That said, if you’re interested in exploring more Pokemon content, these physical collectibles make perfect companions to your digital adventures. Whether you’re into RPG gaming experiences or collecting gaming merchandise, the Pokemon universe offers something for every type of enthusiast.

Pre-Order Preparation and Release Timeline

For collectors serious about securing these new Squishmallows, preparation starts now. Based on my experience with previous releases and pattern analysis from successful gaming strategies, timing is crucial:

September 2026 Expectations: Official pre-order announcements and retailer listings

October 2026 Target: Pre-orders go live with potential early access for members

November 2026 Release: Full retail availability and in-store launches

The Pokemon merchandise market has become incredibly competitive, especially for limited releases. Just like mastering character creation in games, success in collecting requires understanding the meta – in this case, retailer patterns, community trends, and release scheduling.

Final Thoughts and Pre-Order Preparation

After collecting Pokemon merchandise for over a decade, I can confidently say the Squishmallows collaboration ranks among the best official Pokemon plush lines. The combination of Jazwares’ signature ultra-soft fabric with Pokemon’s beloved character designs creates something truly special. Sprigatito and Rowlet are must-haves for any serious Pokemon collector.

My advice? Start preparing now. Create accounts at major retailers, follow official social media channels, and set those notification alerts. When pre-orders go live (likely in September 2026), you’ll want to act fast. These Grass-type starters will sprout and disappear from virtual shelves quicker than you can say “Gotta catch ’em all!”

I’ll be updating my collection the moment these release, and I’m already clearing shelf space next to my other 16 Pokemon Squishmallows. The only question now is whether Jazwares will surprise us with size options – fingers crossed for a jumbo Rowlet to match my gaming setup aesthetic!